Why Longhorn Beef?

With most other types of cattle, the butcher has to ‘try’ and trim the fat off.
Longhorn cattle are "naturally lean" (no fat to cut off).

Our LeanAndTender™ Longhorn natural grass fed Beef is lean and healthful,
similar to elk or other game, but has the great taste of beef,
and is lower in fat and cholesterol than skinless chicken!

It is also tender and great tasting.

Longhorn History:  Long horned cattle originally came from Spain around 1493; afterward, they “blended” with other European and Asian cattle.   Then in the "Old West" around 1864, while cowboys were off fighting the Civil War, the American Longhorns had to fend for themselves on the open range and "survival of the fittest" was nature's way, they became naturally hardy and lean. 

However, other cattle breeds demonstrated a trait more highly valued by the ranching industry, the ability to put on weight quickly, so Longhorn numbers dwindled.  In 1927, the breed was saved from almost certain extinction at the Wichita Mountains Wildlife Refuge in Oklahoma.  Longhorns are the only breed of cattle to evolve without human management.

Most other cattle breeds are engineered to be fat.  Then they are sold on the hoof by the pound, so it pays to fatten them up by force feeding grain in a feedlot for 90 days or more.  Then the butcher tries to create lean meat by trimming off the fat.  Longhorn cattle are lean by their nature, and we do not send them to a feedlot or force feed them grain.

LeanAndTender™ Longhorn grass fed beef “designed by nature to be lean”.

Our LeanAndTender™ Longhorn brand beef is naturally raised. The cattle are grass fed and grass finished.
 See our pledge to you in  "What we Do -- What we Don't Do".

Also, because our beef comes from grass fed cattle that are not force fed grain, it has
 important health benefits for you, since it is significantly richer in these "good fats":

• Omega 3 -- Essential for growth and development.  It helps lower blood pressure and lowers the risk of mental disorder.

• CLA (conjugated linoleic acid) -- Helps convert body fat to lean muscle, and fights cancer.

• Beta-carotene -- Lowers the risk of cancer and cardiovascular (heart) disease.

Information on the benefits of grass fed beef is from the book,
 Why Grassfed is Best!  -  Vashon Island Press, 2000.
Used by permission of the author, Jo Robinson.

Visit her website at:  http://www.eatwild.com

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You will notice a significant difference when you cook LeanAndTender™ Longhorn Beef, especially noticeable when preparing our "98% Lean" ground beef.  There is no grease run-off, grill flare-up, or shrinkage, that you normally get from commercial beef -- and the taste is that of great beef instead of greasy fat.

Grass fed natural lean Texas Longhorn Beef

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For an entertaining and informative film about the difference of naturally raised meat products, click on the this link to view "The MEATRIX".  The award-winning flash animation movie about the meat you eat.